Muhammad Zahron Zada Hukama
2551021005
1.
Definition: Organizational change is the adoption of a new idea or behavior by an organization .
Forces driving change include globalization, rapidly changing technologies, shifting markets and competition, new customer demands, workforce diversity, and societal/economic pressures .
2.
Daft identifies three key strategies: 
- Exploration – creating conditions that encourage creativity, experimentation, and idea generation (creativity, experimentation, idea incubators).
- Cooperation – building systems for internal & external collaboration (horizontal linkages, customer/partner involvement, open innovation).
- Entrepreneurship – ensuring new ideas are implemented (idea champions, new-venture teams, skunkworks, new-venture funds).
3.
- Creativity: first step in innovation—generating novel ideas.
- Idea incubators: safe environments within organizations for nurturing ideas.
- Horizontal linkages: coordination across departments for faster innovation.
- Open innovation: using external sources (partners, customers, even competitors) to bring in new ideas.
- Idea champions: passionate advocates who push new ideas despite resistance.
- New-venture teams: groups formed to develop and implement innovations; sometimes supported by skunkworks or new-venture funds.
4.
- All successful change involves shifts in people and culture—especially employees’ mind-sets, values, and behaviors .
- People change can involve training individuals; culture change involves reshaping the whole organization’s values.
- Managers often report this is the most difficult type of change, but it’s essential because strategies or systems fail if employees resist.
- Tools: training and development, and organization development (OD) help shift culture .
5.
- Organization Development (OD): a planned, systematic process using behavioral science techniques to improve organizational health, adaptability, internal relationships, and problem-solving .
- Large-group interventions: OD methods that bring together stakeholders (sometimes hundreds of people) to share ideas, align values, and plan change collectively. These build shared commitment and reduce resistance .
Forces driving change include globalization, rapidly changing technologies, shifting markets and competition, new customer demands, workforce diversity, and societal/economic pressures .
2.
Daft identifies three key strategies: 
- Exploration – creating conditions that encourage creativity, experimentation, and idea generation (creativity, experimentation, idea incubators).
- Cooperation – building systems for internal & external collaboration (horizontal linkages, customer/partner involvement, open innovation).
- Entrepreneurship – ensuring new ideas are implemented (idea champions, new-venture teams, skunkworks, new-venture funds).
3.
- Creativity: first step in innovation—generating novel ideas.
- Idea incubators: safe environments within organizations for nurturing ideas.
- Horizontal linkages: coordination across departments for faster innovation.
- Open innovation: using external sources (partners, customers, even competitors) to bring in new ideas.
- Idea champions: passionate advocates who push new ideas despite resistance.
- New-venture teams: groups formed to develop and implement innovations; sometimes supported by skunkworks or new-venture funds.
4.
- All successful change involves shifts in people and culture—especially employees’ mind-sets, values, and behaviors .
- People change can involve training individuals; culture change involves reshaping the whole organization’s values.
- Managers often report this is the most difficult type of change, but it’s essential because strategies or systems fail if employees resist.
- Tools: training and development, and organization development (OD) help shift culture .
5.
- Organization Development (OD): a planned, systematic process using behavioral science techniques to improve organizational health, adaptability, internal relationships, and problem-solving .
- Large-group interventions: OD methods that bring together stakeholders (sometimes hundreds of people) to share ideas, align values, and plan change collectively. These build shared commitment and reduce resistance .