Description
This course focuses on the principles of e-commerce from a business perspective, providing an overview of business and technology topics, business models, virtual value chains and social innovation and marketing strategies. In addition, some of the main issues related to e-commerce, security, privacy, intellectual property rights, authentication, encryption, acceptable use policies, and legal obligations, will be explored. Students will build their own web and market it using an online platform. Topics covered include: E-Business Models, E-business Infrastructure, Sales and Marketing on the Web, Web Server Hardware and Software, B2C and B2B strategies, Virtual Communities, Web Portals, E-commerce Software, Payment Systems, Media Social, Security and User Experience.
- Teacher: Nuzul Inas Nabila
- Teacher: Mudji Ramelan
- Enrolled students: 9